Tag Archives: Plaza

BUILDER PROFILE: Plaza

BUILDER PROFILE: Plaza

Latest News


BUILDER PROFILE: Plaza

The Tarion Highrise Builder of the Year is launching two exciting new condo projects, continuing its commitment to excellence

Plaza, the Tarion Highrise Builder of the Year for 2018, is not only recognized for its zero deficiencies in virtually every suite, but also for their outstanding customer service. This award focuses solely on customer service, based on feedback from homeowners before, during and after move-in to their new home.

The company has garnished a reputation for quality construction together with high level standards in its buildings, and is known for offering home buyers some of the best locations in Toronto.

This year will be no exception as Plaza prepares to launch two exciting new condo projects in two of the city’s most desirable neighbourhoods, Bloor West Village and North York. Like other Plaza projects, these two developments will be on transit lines.

Plaza knows from feedback gathered from its buyers that subway access is a priority for them, says Scott McLellan, senior vice president at Plaza. These buyers also want the advantages that come with living in walkable neighbourhoods.

Plaza’s Jane and Bloor site will offer an opportunity to live in popular Bloor West Village with its retail shopping and is within walking distance of the city’s famous High Park and many other parks.

“This one is exciting and it’s a different kind of market,” says McLellan. “I think we are going to see a lot of move-down buyers. It’s almost considered South Etobicoke and is in the Humber View, South Kingsway area. There will certainly be demand from empty nesters who want to downsize from large homes in the area, but I also see young professionals making a buying decision here as it will be metres from the Jane St. station. There will be a significant retail component along Bloor, keeping with the tradition of Old Bloor Village with shops you can walk to.”

“We have seen buyers who are purchasing two and three-bedroom suites, anticipating future family living, as well as a lot of 50-year-olds, knowing they’ll need space,” says McLellan. “Empty nesters want space for the grandkids to stay.”

Residents will enjoy living in a lively neighbourhood with an eclectic mix of 400 shops, restaurants, schools and services. It’s where you can shop for clothing boutiques, browse for a favourite read in a book store or for artwork in a local gallery, or enjoy an espresso or tea at a café or bakery. The Village boasts a rich array of dining choices, with restaurants dedicated to Vietnamese, Italian, Thai, Polish, Greek, vegan foods, to name just a few. Bloor West Village is the site of many events throughout the year, including the world’s largest Ukrainian Festival, Bloor West Street Fest and Santa in the Village.

With all the neighbourhood has to offer, it also has the distinction of being on two transit lines: the current Bloor-Danforth subway line and the coming LRT line that will run along Jane St. from Pioneer Village Station to Jane Station.

For buyers who prefer the uptown North York lifestyle, Plaza will be launching a 420 suite condominium at Yonge and Finch, with everything one needs to live a well-rounded urban lifestyle. The Finch subway, buses and close proximity to Highways 401 and 404 make getting anywhere a breeze. Just a short distance away is the Yonge Sheppard Centre, a major shopping centre that is undergoing a $300 million upgrade, and Mel Lastman Square, a public park with open space, a garden court, outdoor amphitheatre, fountains and reflecting pool, the location for many annual community events.

“This building will offer an affordable ownership alternative for those who want to stay in the Willowdale area,” says McLellan. “We have designed 75 per cent of the suites to be two-bedroom units or larger.”

North York is a city within a city, with excellent shopping, entertainment venues, numerous restaurants and cafes and parks. Along Yonge Street, it gives the vibe of sophisticated, bustling metropolis, yet a more tranquil atmosphere can be found just a few blocks away along quiet residential streets.

Buyers at both of these coming projects can expect more than exceptional locations. Since 1982, Plaza has been committed to providing a high level of standard quality in every condominium it builds. Plaza was among the first developer to include finishes such as granite countertops, stainless steel appliances, marble bathroom counters, porcelain tile, engineered hardwood and halogen lighting as standard features.

For more information about Plaza or its coming projects, visit PurePlaza.com.


SHARE  

Featured Products


Theatre District Condominiums

Theatre District Condominiums

Latest News


Theatre District Condominiums

Landmark architecture and a coveted location set new Plaza condominium apart

As its name suggests, Theatre District Condominiums is a dream location for anyone who enjoys the arts, entertainment and a sophisticated urban lifestyle.

The project, coming soon from Plaza, is in the coveted Entertainment District, in the midst of some of the city’s most desirable shopping, nightlife and dining options. It’s a highly walkable neighbourhood that’s well served by transit and offers easy access to the PATH system.

Theatre District promises to be a landmark development, incorporating three distinctive elements: a south residential 49-storey tower, six historic rowhouses at 8 Widmer Street, and a north tower at 28 Widmer at the corner of Adelaide that will include a new international 26-storey hotel and 23-storey residential condo. Widmer is a quiet residential street just steps from the action of the Entertainment District and the excitement of the annual Toronto International Film Festival.

Theatre District Condominiums will respect the King West neighbourhood’s heritage flavour while exemplifying the best in urban living, says Les Klein, principal of Quadrangle Architects. Quadrangle has played a vital role in the revitalization of Downtown West, with key projects that helped to define the community identity, including 299 Queen Street West (originally home to CityTV and MuchMusic) and Studio on Richmond, an elegant two-tower condo development.

The materials, scale and detailing of Theatre District towers’ 11-storey podium pays tribute to the 1920s Art Deco-era Commodore Building immediately west of Adelaide in what used to be the Fashion District. The slender towers above the podiums use faceted, shaded metal panels within an elegant pattern to accentuate the verticality of the structures and offer expansive windows to emphasize the views. The hotel and condominiums of 28 Widmer are seamlessly interwoven in the tower design, and the upper level residential suites enjoy expansive downtown views. 8 Widmer’s tower employs a similar architectural vocabulary, rotated 90 degrees to the main axis of 28 Widmer to maximize views, says Klein.

The towers’ individual lobbies are connected internally and they share amenity spaces at the ground floor and the third floor of the podium at 8 Widmer.

“Thinking about the two towers, we wanted to make them feel like part of a family, not to be identical or even fraternal twins,” says Klein. He says one of the cool things about Toronto is that “you can turn a corner and have a completely different experience. In some neighbourhoods, around every corner there is delight and surprise. We love to build on that sense.”

The six rowhouses that are part of the Theatre District Condominiums site provided the opportunity to create that surprise. They will be restored to their former glory in accordance with heritage guidelines and offered as live-work units. Klein says one dilemma was how to pay homage to the rowhouses in the centre of the development and not have the north tower block the view of them from the corner. The answer was to literally cut out the first two floors of the podium and create a large canopy that forms the entrance on Adelaide.

“It’s a lovely time warp and the canopy hangs over it in a magical way. All of a sudden, you go around the corner and you’re suddenly on an 18th century street,” says Klein. “These are going to be restored as proud examples of worker housing, but with a modern flavour catering to the worker of today who wants to integrate work, live and play. There will be six distinct addresses and will be a unique opportunity. Plaza has a vision of how this will provide an opportunity for incubator businesses and entrepreneurs.”

Tower residents will enjoy first-class exclusive amenities at Theatre District Condominiums, including an outdoor pool, fully-equipped gym and party room, says Scott McLellan, Plaza’s senior vice president. They’ll also be able to appreciate the amenity-rich neighbourhood that includes some of the city’s best retail stores and restaurants.

The suites are priced so a wide variety of buyers will be able to take advantage of the city lifestyle in a Triple A location.

“We have junior one-bedroom suites priced from $375,000 to $400,000, perfect for first-time buyers and empty nesters who want to have a place to hang their hat in the Entertainment District,” says McLellan. Those units will also attract investor interest.

Plaza has enjoyed great success with its well-designed two-bedroom, two-bath suites at other projects, and these will be part of the mix at Theatre District (including corner units), 625 to 650 square feet in size, priced from $595,000 to $625,000. A generous 15 per cent of units has been allocated to three-bedroom units of 812 to 884 square feet in size, priced from $775,000 to $990,000, including the penthouse and lower penthouse floors.

With its juxtaposition of heritage and contemporary elements, sophisticated residential living and dynamic street, Theatre District epitomizes the best in urbane city living.

To register, visit PurePlaza.com/Toronto-Condos/Theatre-District/Register.


SHARE  

Featured Products


cl_we_dec04_2017_fi

Plaza to fund Toronto’s first-ever outdoor classroom

Latest News


Plaza to fund Toronto’s first-ever outdoor classroom

Plaza set to launch Toronto condo development in Bloor West Village

Plaza  made a $10,000 contribution to St. Pius X Catholic School in the west end of Toronto, which will help build the first-ever outdoor classroom in the city. City Councillor Sarah Doucette, Plaza vice president Scott McLellan and St. Pius X principal Pasquale Tari were all in attendance at the school on November 28 for the presentation of the cheque.

Plaza will be launching the 2452 Bloor Street West Condos in 2018, just steps from the school.

The new Plaza Outdoor Classroom will be built beneath four 15- to 20-year-old trees with five large handcrafted wooden log benches for seating of up to 30 children. It will be a stunning but practical landscaping project to be used year-round by the community and the school’s 600 junior kindergarten to Grade 8 students.

cl_we_dec04_2017_1
Plaza’s Scott McLellan, right, with some students from St. Pius X Catholic School.

“It is our hope that we will be launching our new project in the area some time in 2018,” said McLellan. “Our commitment to this school is another example of Plaza’s philosophy of becoming a part of the communities in which we build.”

Located at 2452 Bloor Street West and Jane Street, the new condo development by Plaza will have 14 stories and 244 units.

For over 20 years, the Plaza philosophy of providing a uniformly high level of quality in every condominium has made the Plaza name synonymous with lasting value in design and finish. Plaza Urban Residential Communities were among the first condominium developers and builders in Toronto to include such finishes as granite counters and floors, marble bathroom counters and floors, halogen lighting, undermount sinks, porcelain tile, engineered hardwood floors and stainless steel appliances as standard features rather than upgrades.

http://www.pureplaza.com/

SHARE  

Featured Products


Builder Profile: Plaza

Builder Profile: Plaza

Latest News


Builder Profile: Plaza

A tale of two midtowns has been a success story for leading condo builder Plaza

Both Plaza Midtown in the Yonge and Eglinton neighbourhood of Toronto and Mississauga Square in Mississauga have been resounding hits with buyers who appreciate the advantages of midtown living.

While one in is a major urban metropolis and the other in a bustling western suburb, what both projects share are transit-oriented locations, a wealth of amenities and designs in tune with the market.

Plaza Midtown, in the Yonge and Eglinton neighbourhood, was an immediate success when it launched earlier this year. Almost 80 per cent of its 549 units are sold, with construction slated to start in early 2018. The project between Holly Street and Dunfield Avenue will have two towers, 34 and 27 storeys, and eight townhomes in what’s becoming Toronto’s most sought-after neighbourhood.

Mississauga Square
Mississauga Square

Yonge-Eglinton is highly walkable (with a near perfect WalkScore of 98) and provides easy access to the subway and the new Crosstown LRT line. The neighbourhood is home to numerous shops, restaurants, offices, schools and parks so everything residents need or want is close to home.

Plaza has found that its generously designed two-bedroom suites have struck a chord with buyers and those plans are included at Plaza Midtown, along with one-bedroom plus den and three-bedroom units. Many of the two-bedroom plans (710 to 740 square feet) are on corners or in wide-shallow configurations and the three-bedroom suites are 825 to 900 square feet in size.

In a neighbourhood where a semi-detached home in need of extensive updating is priced at $1.2 million or more, Plaza Midtown’s spacious suites present an attractive and more affordable option for many buyers.

At this point only a limited number of suites are still available with one-bedroom plus dens from $575,000, two-bedrooms from $705,000 and three-bedroom suites from $850,000.

Mississauga Square lobby.
Mississauga Square lobby.

“We have buyers who are purchasing two and three-bedroom suites, anticipating future family living, as well as a lot of 50-yearolds buying for the purpose of moving there, knowing they’ll need space,” says Scott McLellan, senior vice president at Plaza. “Empty nesters want space for the grandkids to stay.”

A prime midtown location also defines Plaza’s Mississauga Square at Hurontario Street and Eglinton Avenue. It will be on the new Metrolinx LRT line, to run 20 kilometres from Port Credit to Brampton with 22 stops. In the first few days of its launch in early 2017, more than 300 of its 402 units (including 19 townhouses) sold, proving that location and price continue to be a winning combination.

“The new transit hub is near our site and you can be to Brampton in minutes or to the GO Station at the lakeshore in eight to 10 minutes,” says McLellan. “We are getting buyers from all over, but a lot are from Brampton, as well as some who grew up in Mississauga but have jobs in Toronto. They are suburban west end people, it’s their home and they don’t want to be anywhere else.”

The LRT will provide service GO Transit and MiWay bus terminals, as well as Square One shopping mall and the Hazel McCallion campus of Sheridan College. Highways 401, 407 and 403 are within a three-minute drive of Mississauga Square, making it easy to commute anywhere in the GTA or beyond.

Plaza Midtown
Plaza Midtown

The Square One shopping mall is within minutes’ drive, though within the immediate vicinity of Mississauga Square are coffee shops, pubs, restaurants, banks, a drug store and big box stores, as well as independent small and medium-sized businesses.

Mississauga Square buyers can expect their units to have good appreciation as the neighbourhood is designated as a key growth area and is undergoing redevelopment. Suites include one-bedroom units from 484 square feet in size and priced at $325,000 to 541 square feet at $335,000. Plaza’s popular two-bedroom suites are offered in Mississauga, ranging from from 634 to 749 square feet in size and priced from $420,000 to $495,000.

Condo amenities include outdoor pool, barbecue and lounge area, while inside is a fitness room, pool, party room and lounge. Buyers will appreciate the high quality standard features such as window coverings, Whirlpool appliances, laminate flooring and granite countertops.

At all of its projects, Plaza is committed to excellence in design as well as offering the best transit-oriented locations. Plaza has an established reputation for its excellence in customer service and dedicates more customer care representatives to a project than most other builders. Plaza takes pride in its proven ability to deliver new suites that have zero deficiencies.

For more information on Plaza Midtown, Mississauga Square and other projects from Plaza, visit PurePlaza.com.



SHARE  

Featured Products


Builder Roundup: Plaza

Builder Roundup: Plaza

Latest News


Builder Roundup: Plaza

Plaza continues its winning streak, whether in the 416 or 905

Whether it’s in downtown Toronto or 905 hotspots Mississauga or Vaughan, Plaza continues its winning streak for creating sought-after new condo addresses in the best locations.

Plaza has just launched Mississauga Square at Hurontario Street and Eglinton Avenue, one of that city’s hottest up-and-coming locations, to early success, selling in excess of 300 units in the first few days. There were 402 units, including 19 townhouses, available.

In March, it launched the highly anticipated Plaza Midtown Condos in Toronto’s popular Yonge-Eglinton neighbourhood. The condos in 34 and 27-storey towers, along with eight townhomes, between Holly Street and Dunfield Avenue, is now over 80% sold with construction commencing in the near future. Plaza Midtown is located just steps to the subway and the new Crosstown LRT and is in the midst of shops, restaurants, offices, schools and parks in a highly walkable neighbourhood.

And construction has started on The Met, Plaza’s first 905 project that sold out soon after it was launched in 2016. The highrise tower is in the heart of the new Vaughan Metropolitan Centre (VMC), a visionary live-work-play master-planned community that will form a new downtown for the suburban municipality. The VMC and The Met will be served by the Toronto-York Spadina Subway Extension, due to open later this year.

What all three projects share are proximity to good public transit. “There is demand for product on subway lines, but the interesting thing about Mississauga is that its LRT is approved and funded and it is part of the SmartTrack GTA transit plan,” explains McLellan. “It will run 20 kilometres from Brampton to Port Credit. It will run by our building and will be ready soon after Mississauga Square is completed. Being on a good transit line is a big driver for our projects.”

Plaza has maintained its market edge by choosing the best, transit- oriented locations, responding to market need, and providing excellent customer service. At The Met, Plaza Midtown and Mississauga Square, Plaza responded to what it saw as a gap in the market and offered large two-bedroom suites, which have been a big hit with buyers and the first to sell at the recent projects.

Plaza’s success seems destined to continue with projects it will launch over the next couple of years, given the desirability of their locations.

“The future is certainly bright as far as location goes,” says McLellan. “The brokerage community is excited and has stayed loyal to our product as they understand our locations are among the best of any developer’s.”

Coming soon will be 170 Spadina, a building that could prove to be one of the hottest addresses in the city, steps from hip Queen Street West and the Fashion District. It will be close to the Queen and Spadina streetcars and within walking distance of the Osgoode subway station.

Planned for launch next year is a 400-unit project at Yonge St. and Drewry Avenue in North York that’s an easy walk to the Finch subway station and close to stores, restaurants, pubs and entertainment venues. Within the next two years, watch for new Plaza projects at Yonge and Wellesley, the Theatre District Residence at Widmer and Adelaide and a new condo at the Mountain Equipment Coop site at 400 King Street West.

Plaza has also set its sights west of the downtown with a project planned for Bloor and Jane Streets. “This one is exciting and it’s a different kind of market,” says McLellan. “I think we are going to see a lot of move-down buyers there. It’s almost considered South Etobicoke and is in the Humber View, South Kingsway area. There will certainly be demand from empty nesters who want to downsize from large homes in the area, but I also see young professionals making a buying decision here as it will be metres from the Jane Street station and there will be a significant retail component along Bloor, keeping with the tradition of Old Bloor Village, with shops you can walk to.”

McLellan is optimistic about the future of the current and future GTA condo market: “The affordability factor of condos is going to continue to drive the market and it’s still going to be strong.”

For information on current Plaza projects or those coming soon, visit PurePlaza.com.


SHARE  

Featured Products


Builder Profile: Pure Plaza

Builder Profile: Pure Plaza

Latest News


Builder Profile: Pure Plaza

Plaza presents an array of dazzling condominiums across the GTA

For leading condo builder Plaza, the keys to success are simple: choose only the best, transit-oriented locations, be responsive to market need, and provide excellent customer service.

Those factors combined to make 2016 another extraordinary year for leading condo builder Plaza. Last year saw the sell-out of The Met, Plaza’s first condo project in the 905 area. The high-rise tower is in the heart of the new Vaughan Metropolitan Centre, a visionary live-work-play master-planned community, served by subway, that will form a new downtown for this vibrant suburban municipality.

The Met
The Met

Plaza poised for another benchmark year in 2017 with the March launch of the highly anticipated Plaza Midtown Condos in Yonge-Eglinton, in what’s rapidly becoming Toronto’s most desirable neighbourhood. The project between Holly Street and Dunfield Avenue will have two towers, 34 and 27 storeys, and eight townhomes.

“The feedback on Plaza Midtown has been extraordinary,” says Scott McLellan, senior vice president at Plaza. In excess of 2,000 people pre-registered for the condo. Plaza also invited residents of two high-end rental buildings in the neighbourhood to a special event to inform them about the buying opportunities available.

Yonge-Eglinton provides easy access to the subway and the new Crosstown LRT line … not to mention an impressive array of shops, restaurants, offices, schools and parks. Plaza knows from feedback gathered from its buyers that subway access is a priority for them, along with the advantages that come with living in walkable neighbourhoods.

Plaza keeps closely in tune with market trends and has demonstrated its ability to be ahead of the curve.

“One thing we’ve seen in the last two projects is that large suites are selling and that’s refreshing,” says McLellan. Plaza’s generously designed two-bedroom suites were an immediate hit with buyers and those plans will be offered at Plaza Midtown, along with one bedroom- plus-den and three-bedroom units. Many of the two-bedroom plans (710 to 740 square feet) are on corners or in wide-shallow configurations and the three-bedroom suites are a spacious 825 to 900 square feet in size. The townhouses offer an option for those that need even more space.

“When you take a look at the Yonge-Eglinton neighbourhood, a semi-detached home that needs renovating is priced at more than $1.2 million,” says McLellan. “Or you can buy a brand new 825-square-foot new condo for $660,000.

“Affordable ownership of a single family home is becoming more and more challenging,” he adds. “It’s going to continue to be a driver of the condo market. In fact, 99 per cent of all new construction in the 416 is condos.”

At two Plaza projects currently being occupied, Musée at Adelaide and Bathurst, and Epic between Queen and Lisgard across from the Drake Hotel, most buyers have been end users, not investors, which speaks volumes about the shift to condos because of affordability, says McLellan.

Two more Plaza projects coming later to market this year or early next continue the company’s mandate to deliver buildings in Toronto’s most sought-after neighbourhoods. One is a 12-storey mid-rise building with approximately 200 units at 170 Spadina, just north of Queen St., at the crux of the hip and happening Entertainment and Fashion Districts. The other will be another mid-rise building near Jane and Bloor, in vibrant Bloor West Village with its lively mix of shops, eateries and services. What these projects have in common is accessibility to transit and high Walk Scores.

Plaza Midtown
Plaza Midtown

As much as it is committed to excellence in design and creating residential buildings in the best transit-oriented locations in the city, Plaza is equally committed to excellence in customer service. Another highlight in 2016 was Plaza being named as a finalist in the highrise category of Tarion’s prestigious 2016 Homeowners’ Choice Awards. The awards recognize home builders who provide consistently high quality of construction, design and customer service.

What buyers can expect from Plaza is more customer care representatives assigned to a project than is typical with most other builders. McLellan says it’s a matter of pride with Plaza to deliver new suites that have zero deficiencies – and that’s a record they intend to uphold as each new building is completed.

For further information on Plaza and its coming projects, visit PurePlaza.com.


SHARE  

Featured Products


Plaza Midtown

Plaza Midtown

Latest News


Plaza Midtown

Plaza is launching their new condo in one of Toronto’s most desirable neighbourhoods

It’s no wonder that Yonge and Eglinton has become one of the most desirable places to live in Toronto.

It’s at the centre of a public transit hub and a dynamic business environment, and has a wealth of shopping, dining and entertainment choices.

While the legions of 20-somethings who worked and played in the neighbourhood inspired the area’s ‘Young and Eligible’ nickname, Yonge and Eglinton is truly a neighbourhood for everyone, from singles to families to baby boomers. The community is rich in amenities such as schools, parks, trails and sports facilities and has programs and activities for all ages.

In March, Plaza will launch a new condominium between Holly Street and Dunfield Avenue, Plaza Midtown, in a prime location in the heart of this vibrant community. The project continues Plaza’s winning tradition of building in Toronto’s most sought-after, transit-oriented neighbourhoods. As well as easy access to the subway and the new Crosstown LRT line, just steps away are shops, eateries, services and parks; Sunnybrook Hospital is also nearby.

Locations on subway lines plus excellent service has proven to be a winning formula for Plaza, Toronto’s leading residential condominium construction and development company.

“We find for most of our condo buyers, the subway is their top priority,” says Scott McLellan, senior vice president at Plaza. They also enjoy living in highly walkable neighbourhoods that offer great shopping, dining and entertainment.

Identified by the province as one of five Urban Growth Centres in Toronto, Yonge and Eglinton’s exciting transformation continues, attracting not only condo development, but new businesses including popular retailers such as Lululemon, Sephora, Indigo and Winners and hot new restaurants.

Plaza Midtown offers buyers the opportunity to be near all the action of Yonge and Eglinton, as well as close to peaceful, tree-lined residential streets with older homes where young parents push baby strollers and dog owners walk their pets.

The project will include two towers — a 34-storey tower on Dunfield and a second 27-storey building on Holly Street that will include eight townhomes. The towers will be connected by an underground passageway and there will be two sets of five-star amenities including spectacular lobbies, decks with barbecues, party and dining rooms, an outdoor pool and state-of-the-art fitness facility.

The buildings of Plaza Midtown are designed by award-winning Quadrangle Architects, the firm responsible for some of the city’s most visionary projects. The landscape architect is Sibylle von Knobloch of NAK Design Group, renowned for creating some of the city’s most thoughtfully designed outdoor spaces.

Suites include one-plus den layouts, 600 to 730 square feet in size; two-bedroom plans, including many corner or wide-shallow units; and three-bedroom units from 825 to 900 square feet. Townhomes will be 1,300 to 1,700 square feet, offering the feel of lowrise living combined with the conveniences of the condo lifestyle, in a prime location.

Plaza’s generous two-bedroom suites were an instant hit with buyers at some of its other projects. With lowrise homes beyond the affordability realm of many buyers, the suites offer a practical alternative and room to grow.

“The two-bedroom suites have become very attractive to every single market segment, including the empty nester, the investor and the first-time buyer. These suites give people the flexibility to stay for a long time,” says McLellan.

As well as the superbly designed buildings and suites in the best locations in the city, Plaza buyers appreciate the company’s commitment to customer service.

Plaza was a finalist in the highrise category of Tarion’s prestigious 2016 Homeowners’ Choice Awards, that recognize home builders who provide consistently high quality of construction, design and customer service.

“We have more customer care people assigned to a project than many other builders,” says McLellan. “Our team works closely with buyers to make sure they have a satisfying experience. Our goal is to have zero deficiencies and to provide buyers with new suites that are as ready as if they are walking into a new hotel suite.”

For more information on Plaza and its coming projects, visit PurePlaza.com.


SHARE  

Featured Products


Epic Condos

Epic Condos

Latest News


Epic Condos

Plaza introduces a 20-storey boutique condo across from the celebrated Drake Hotel

Affordable housing sounds like a contradiction in terms when talking about Toronto real estate.

So Epic Condos, a 20-storey boutique condo building across from the celebrated Drake Hotel, will surprise and delight. It’s already built — so no waiting years to move in — and a handful of suites are still available at extremely competitive prices.

While first time buyers will find the price tag of the smaller suites very attractive — 585-square-foot one-bedroom plus den at $343,900 — families will be bowled over by the value offered in the 1,080-square-foot three-bedrooms, which are priced at $589,900. The fabulous amenities, including a fully equipped gym, guest suites, rooftop patio with barbecue area as well as theatre and lounge areas, are ideal for entertaining or simply relaxing.

It’s obvious by the number of strollers that downtown is fast becoming a magnet for young families. Not surprising considering the amount on offer — museums, parks, the lake shore, celebrations and festivals, good schools, and great grocery shopping choices.

But the constant challenge for families is size and affordability of housing — lowrise homes are usually out of reach and condos in the price range just don’t offer the amount or kind of space they need. In recent years, however, the city of Toronto has advocated for more choice, and developers have been responding. Developer Plaza, for example, intentionally included several three-bedroom suites at Epic. The layouts are well-designed to offer ample room for children, and the $589,900 (or $562 per square foot) price tag is an extra incentive for moving downtown so your kids can take advantage of all the city has to offer.

And there’s another perk — those three-bedroom suites are penthouses on the top floor with great views.

Scott McLellan, senior vice president for Plazacorp, says the aim with Epic was to offer suites as affordable as possible. That’s one reason why the price includes all closing costs, except land transfer and legal fees. “The other is we thought it would make it easier for an end user to have everything included,” he says.

While prices alone offer plenty of incentive, the condos also offer a good array of features, such as granite counters, stainless steel appliances, stacked washer and dryer, and laminated hardwood flooring. Ten of those suites on sale are furnished models, adds McLellan. The biggest feature, of course, is the location. It’s part of the whole evolution of the Queen West area, which is now hopping with good restaurants, artisan and fashion boutiques, very close to Trinity Bellwoods Park, and within easy access to public transit, the island airport ferry, the Gardiner and the QEW.

Affordable housing is an elusive goal in large cities. And while it feels like Toronto is just out of reach, it’s a relatively inexpensive city compared to others, when looking at price to income. According to a National Bank of Canada survey that looked at 970 square foot condos in 18 global markets, the price in London UK was 33.6 times the average income, while Toronto’s condos come in as one of the most affordable at 9.4 times the income.

Even so, Epic is one of the most affordable options in Toronto, especially for families. Several suites remain in a variety of sizes and configurations, ranging from 585 to 1,080 square foot, priced from $343,900 to $589,900, with an average square foot price of $590.

Visit the Sales Office, located at 48 Abell Street, ground floor. The Sales Office is open;
from noon to 6 p.m. Monday to Thursday;
from 11 a.m. to 5 p.m. weekends and holidays;
Friday by appointment.

(647) 347-6680
PurePlaza.com/Toronto-condos/Epic

SHARE  

Featured Products