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Mississauga is standing out from the crowd

Mississauga – standing out from the crowd

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Mississauga – standing out from the crowd

Mississauga has always been a city of noteworthy accomplishments, from its inception as a city in 1974 combining the former townships of Lakeview, Cooksville, Lorne Park, Clarkson, Erindale, Sheridan, Dixie, Meadowvale Village, Malton, Port Credit and Streetsville; to being home to Canada’s longest-serving mayor, Hazel McCallion, from 1978 to 2014.

You might expect such a track record of ambition from one of the most populous – and fastest-growing – municipalities in Canada.

Covering a huge swath of land – 288 square kms, 13 km of which front Lake Ontario – Mississauga comprises many distinct neighbourhoods and communities. The former town of Port Credit, for example, once a sleepy little industrial locale, home to the iconic – and smelly – St. Lawrence Starch Co. plant from 1890 to 1990, today is a much sought-after residential area, thanks to its prized waterfront location.

Local histories

Many of these areas host annual festivals that pay respect to local histories. Streetsville, for example, holds its annual Bread and Honey Festival, paying homage to the area’s roots as a mill town. And Port Credit’s Mississauga Waterfront Festival and the Southside Shuffle blues and jazz festival display everything that the community has to offer.

With McCallion running the show over 12 consecutive terms, until she stepped aside and Bonnie Crombie won the election in 2014, Mississauga was known as a city of growth. McCallion consistently boasted she oversaw among the lowest taxes in Canada and made it easy for companies to do business there. Today, the area is home to more than 60 Fortune 500 companies, including Laura Secord Chocolates, Honeywell Aerospace, Walmart Canada and Kellogg’s Canada.

Getting around Mississauga is, well, you are travelling over a vast area, and traffic these days… But Hwys. 401, 403, 410 and the QEW all run for stretches through the city, and there’s no shortage of GO Transit and Mississauga MiWay Transit options.

Waterfront recreation

For sports and recreation, again Mississauga is blessed with numerous recreational winter and summer sports leagues with decades of local history. Using the Streetsville example again, the Vic Johnston Community Centre dates back to 1961, and sits adjacent to Memorial Park and the Credit River.

And, following the Credit River down to Port Credit, Memorial Arena is another beautiful old barn, sitting adjacent to Memorial Park and facing Lake Ontario. The park itself serves as host location for some of the area’s largest festivals.

Then there’s the Paramount Fine Foods Centre (formerly Hershey Centre), where the Ontario Hockey League’s Mississauga Steelheads play, and which also is home to a number of community rinks.

Location, location, location

More than 288 square kms, 13 kms fronting Lake Ontario; bounded by Oakville, Milton, Brampton, Toronto and Lake Ontario

Key landmarks

  • Living Arts Centre
  • Mississauga Celebration Square
  • Paramount Fine Foods Centre
  • Sheridan College Business School
  • Square One Shopping Centre
  • University of Toronto Mississauga

Select housing developments

20/Twenty Towns by Consulate Development Group

Amber at Pinnacle Uptown & Perla Towers at Pinnacle Uptown by Pinnacle International

Brightwater by DiamondCorp.

Brightwater by Dream

Brightwater by Fram+Slokker

Brightwater by Kilmer Group

Canopy Towers by Liberty Development Corp.

Condominiums at Square One District by The Daniels Corporation

Exchange District by Camrost Felcorp

Lakeview Village by Lakeview Community Partners

Oro at Edge Towers by Solmar Development Corp.

Tanu Condos by Edenshaw Developments

Westport Condos By Edenshaw Developments


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Outlook 2020 – Anson Kwok, Vice-President Sales & Marketing, Pinnacle International

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Outlook 2020 – Anson Kwok, Vice-President Sales & Marketing, Pinnacle International

Part of our series of Outlook 2020 Q&As with building industry executives

Condo Life: What is the outlook for the new home industry in 2020?

Kwok: The outlook is strong, as demand is still outpacing the supply that is coming to the market for sale and the delivery of finished product. The approval process is taking longer at the municipal levels and, in general, buildings are more complex and taller, which require longer completion times.

Anson Kwok
Anson Kwok, Vice-President Sales & Marketing, Pinnacle International

I would also expect new home pricing to be better paired with location and product in the marketplace. This will definitely help purchasers in their decision-making process.

CL: And for your company?

Kwok: Pinnacle International currently has four active construction sites in the GTA, and we are looking forward to increasing that to six projects under construction in 2020.

We are excited to welcome new members to our Pinnacle Uptown community in Mississauga, as Perla begins occupancy in the summer of 2020.

We are actively refining our master-planned communities in the GTA, with Pinnacle One Yonge, Pinnacle Etobicoke and Pinnacle Uptown in Mississauga.

CL: What is your company doing to address the issues facing the homebuilding industry – namely, affordability and new home supply?

Kwok: Our first step is developing and creating transit-oriented communities that provide the opportunities to increase new home supply, as well as provide homeowners with the flexibility of no longer requiring a vehicle and all the associated costs.

Another focus for our company is to build larger units both in terms of square footage and the number of bedrooms. This might create higher initial costs but increases livability and reduces the need to move multiple times to get to your desired size, which reduces additional transaction costs.

CL: What more could the industry do to address these issues?

Kwok: There is a still a lack of supply to meet the current demand, so we still need to continue to work with municipalities to streamline the development process.

The industry also needs to provide supply that may be more size appropriate to the changing demographics in the GTA. This would require some incentives such as development charge reductions and changes to the financing model in the marketplace.

CL: What should prospective new-home buyers know about your company for 2020?

Kwok: In 2020, we are looking forward to launching the tallest residential tower in Canada – SkyTower at Pinnacle One Yonge, which will be 95 storeys.

CL: Why should prospective new-home buyers consider buying from your company this year?

Kwok: Location, master-planned communities and suite layouts. We have projects located in strategic, transit-oriented locations in Toronto, Etobicoke and Mississauga, and we are focused on providing master-planned communities for families to grow in. And when it comes to suite design, we are extremely proud of our layouts and have many family-friendly options.

Special Report: Outlook 2020

Outlook 2020 – 5 things you need to know about real estate this year

Outlook 2020 – Angela Marotta, Director of Sales & Marketing, Solmar Development Corp.

Outlook 2020 – Jared Menkes, Executive Vice-President, Menkes High Rise

Outlook 2020 – Samson Fung, Vice-President Marketing, Tridel

Outlook 2020 – Nick Carnicelli, President, Carriage Gate Homes

Outlook 2020 – Fan Yang, Deputy General Manager, Aoyuan

Outlook 2020 – Jordan DeBrincat, Director of Operations, Altree Developments




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