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In Conversation With, Anson Kwok, Vice-President, Sale & Marketing Pinnacle International

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In Conversation With, Anson Kwok, Vice-President, Sale & Marketing Pinnacle International

Toronto is blessed with a number of signature high-profile condo projects, forever changing the landscape and city skyline. Few are as noteworthy as what’s about to rise into the sky and pierce the clouds in the heart of the downtown area – Pinnacle One Yonge from Pinnacle International.

One Yonge, as a location, is notable in its own right, as the address of the landmark Toronto Star building, built in 1970 and acquired by Pinnacle in 2012. The property was in the news again recently, when in May the Star itself was sold to a private equity firm, leading some to again wonder what the plan was for the area.

And an opportunity for Pinnacle to again discuss its vision for One Yonge.

The plan is a nothing short of a spectacular master-planned complex of residential, commercial and retail space, that over the years of its development will reshape that area of downtown.

The first phase of Pinnacle One Yonge involves The Prestige, a 65-storey residential tower with 497 condominium units, a community centre and extensive retail space. Phases 2 and 3 will add SkyTower, a 95-storey tower, and then an 80-storey tower, significantly contributing to the densification of the block. Phase 4 will develop the south parcel of the land, introducing an additional three buildings, including a 12-storey addition to the existing Toronto Star building.

Designed to densify and enhance the urban streetscape, Pinnacle One Yonge links to public transit, improves and widens sidewalks and provides prioritized pedestrian and cyclist access.

And this is just one project Pinnacle has on the go in the GTA.

Condo Life sat down with Anson Kwok, vice-president of sales and marketing at Pinnacle, to discuss the progress at Pinnacle One Yonge, how the company is adopting to the COVID-19 pandemic, and other topics.

When we spoke to you at the beginning of the year, things we very different. Pinnacle had four active construction sites in the GTA, and you mentioned possibly increasing that to six projects by the end of the year. Generally speaking, where is all that now, in this unprecedented COVID-19 world?

Our four active construction sites have continued during COVID-19 with some delays, and we are still looking to deliver three of those projects for our purchasers to get their keys in the next 12 months.

Our sites are ready to go for both Pinnacle Toronto East and SkyTower at Pinnacle One Yonge. We are just finalizing approvals and future permits to proceed.

You also mentioned at the time that lengthy municipal approval processes were resulting in longer completion times. How hopeful are you that this will improve? During the pandemic, governments have demonstrated that they can and do move more quickly when they really have to…

Fundamentally, I don’t see the process speeding up, as the system is set up so that all city staff, especially planners and reviewing departments, are working on projects for years, with new applications and resubmissions continuously ending up on their desks. The complexity of projects is also increasing, resulting in additional consultant reports and more detailed drawing sets. This all leads to longer processing times, and it perpetuates the constant cycle.

Even having city staff working on the same file at the same time, would help improve efficiencies and to expedite timelines.

How did COVID-19 affect your projects, in terms of both construction and sales?

Our construction sites have continued to operate, but we did experience about a six-month delay due to new procedures onsite with social distancing, inspections and supply chain delays.

Our sales program took a pause for about four weeks, and then we have been pretty active with inquiries and sales since.

Working from home is expected to become more prevalent in future. How might Pinnacle address this trend in future condo designs and amenities?

We have been offering larger product in the marketplace, so we will continue with that strategy, as I think this has benefited people who have been working from home. Also, providing amenities such as study rooms, business centres and boardrooms will be in higher demand.

How are things coming along at The Prestige at Pinnacle One Yonge?

We have built out the extensive podium of our first Phase 1, and now reached our typical floorplate at The Prestige at Pinnacle One Yonge, so you will start seeing the building really rising quickly. We are on schedule for our first occupancy in May 2022.

And with SkyTower?

Sales have gone extremely well at SkyTower, and we are in position to start construction and will be mobilizing in the near future.

Besides a pretty unbeatable location, how will The Prestige and SkyTower stand out from other projects in the area?

The location and address of this master-planned community definitely speak for themselves. What also stands out is that it’s part of a true master-planned community. At its completion, it will comprise:

  • Three residential towers, including the tallest residential building in Canada at 95 storeys
  • 80,000 sq. ft. of indoor and outdoor residential amenity space
  • 50,000-sq.-ft. community centre with a six-lane swimming pool and gymnasium
  • 1.1 million sq. ft. of office space
  • 160,000 sq. ft. of retail space
  • Two future hotels
  • PATH connected
  • Next to a future a 2.5-acre park.

So, there is a lot to be excited about!

The Prestige and SkyTower are two of the three towers planned for One Yonge. What is the third, and what is its status?

We are currently working on the final design of the 80-storey tower planned on the north parcel, as we review the suite layouts.

What’s next for Pinnacle, beyond these noted signature projects?

We are currently working on rezoning our Pinnacle Etobicoke and Pinnacle Uptown Communities which will consist of eight future residential towers and three residential towers, respectfully.

We are also looking forward to start leasing our new office building at Pinnacle One Yonge.

And on a personal note…

When I’m not at the office, I am:
In my condo, enjoying time with my wife and our two young boys.

My greatest inspiration in this business is:
My mom, Grace. She brought the concept of preconstruction sales to Vancouver and is dubbed as BC’s First Lady of Pre-Sales. She has been consistently leading successful sales programs in all different market conditions.

If I wasn’t in the new condo business, I would:
Be pursuing my previous passion of running a hotel.

Portfolio

Amber at Pinnacle Uptown
Move in now
Mississauga

Cypress at Pinnacle Etobicoke
Under construction
Etobicoke

PJ Condos
Under construction
Toronto

Perla Towers
Under construction
Mississauga

Pinnacle Toronto East
Pre-construction
Toronto

SkyTower at Pinnacle One Yonge
Pre-construction
Toronto

The Prestige at Pinnacle One Yonge
Under construction
Toronto

pinnacleinternational.ca

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SkyTower at Pinnacle One Yonge

Pinnacle raises the bar at SkyTower at Pinnacle One Yonge – a legendary address

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Pinnacle raises the bar at SkyTower at Pinnacle One Yonge – a legendary address

The wait is nearly over for those hoping to make Pinnacle One Yonge their new residential address. Coming soon, Pinnacle International‘s striking new 95-storey development, now in pre-construction, will rise up from the very heart of downtown Toronto at the foot of Yonge Street – where the storied thoroughfare meets the lake.

The impressive project and the tallest residential building in Canada, with its 2,500 condominium homes, will pump even more life and excitement into this desirable area. Pinnacle One Yonge’s 4.4-million sq. ft. community with 1.5 million sq. ft. of office, 160,000 sq. ft. of retail space, and a 250-room hotel with meeting spaces and a ballroom will certainly strengthen the pulse of this iconic waterfront neighbourhood. Plans further include 2.5 acres of park space, and 50,000 sq. ft. of community centre. This famous address will have everything a sophisticated urbanite could desire.

Transit arteries will run directly from the landmark location to a PATH connection and a variety of travel options, awarding SkyTower at Pinnacle One Yonge a Transit Score of 100 out of 100. And with some of the city’s finest cultural offerings within walking distance, SkyTower will be the most perfectly located community in the city.

This bold and progressive vision by Pinnacle International will draw residents who want the ultimate lifestyle with every transit option, major sports venues and the entire financial and entertainment districts right outside their door. It’s a landmark address for a true landmark building.

“There’s an importance to this site,” notes Pinnacle’s Vice-President of Sales and Marketing, Anson Kwok. “We appreciate the history of the location and so we wanted to embrace it. As a result, we’ve worked with the city for seven years to ensure that we could plan something really special for Pinnacle One Yonge.”

That measure of planning has paid off, as the design of Pinnacle One Yonge is as extraordinary as its location.

The impact of SkyTower, springing up 95 storeys from the ground, will be to transform Toronto’s skyline, providing unparalleled views for its residents and earning the distinction of being the country’s tallest residential tower at more than 1,000 ft. high.

As designed by architects Hariri Pontarini Architect, the curved structure won’t just impress from the outside. The elegantly appointed lobby will feature a 24-hour concierge and suites will have impeccable finishes with functional and creative layouts.

SkyTower’s suite design will be second to none. In addition to the breathtaking views that are unmatched in the country, the suites will be bright and airy. Elegant and distinctive interior features include custom kitchen cabinetry, sleek integrated appliances, smooth ceilings, and wide plank laminate flooring.

Living this large is worth sharing with friends and family, and SkyTower’s chic kitchen design affords residents the space and aesthetic to entertain in style. The custom kitchen cabinetry is sleek and smartly designed for maximum storage. And with the track lighting and under-cabinet lighting, concealed hood fan, brand name appliances, quartz countertops and backsplashes, and pull-out pantry, prepping meals will be an inspired event.

Pinnacle understands that active residents want more than simple comfort and the chance to entertain. Today’s discerning homebuyer expects an amenities package that accommodates their healthy, active lifestyle.

“We’re standing behind Pinnacle One Yonge being more than just luxury buildings,” says Kwok. “In addition to the large units and phenomenal views, residents will enjoy a community that one would expect for modern conveniences.”

Pinnacle has indeed delivered on that promise, as SkyTower will feature not just an outdoor swimming pool and hot tub, but a serene yoga room, a terrace with barbecue facilities, a games room and a designer-decorated party room with a kitchenette.

True to its word, the developer has recognized the value and potential of the surrounding land, envisioning a build that is both community-oriented and forward-thinking.

Future developments also include Pinnacle’s commitment to designing 2.5 acres of public-access green park space.

Says Kwok, “One of the things that defines Pinnacle, and the Pinnacle One Yonge project in particular, is our ability to locate and build upon huge parcels of land. We like to work on large-scale projects: Mixed-use communities that enhance not just the residential sector but address the greater community needs as well.”

To be one of the first to learn more about this lifestyle opportunity, register now online.


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SkyTower

SkyTower – the latest phase of Pinnacle One Yonge aims high at 95 storeys

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SkyTower – the latest phase of Pinnacle One Yonge aims high at 95 storeys

With so many condominiums being created across the GTA, some developers feel they need to keep themselves front of mind for prospective buyers. They hope that a high-profile team means a trusted team.

That isn’t always the case. Sometimes, it’s the companies working quietly that are doing the most notable work and building the most solid reputations.

For more than 40 years, Pinnacle International has let the quality of its buildings do the talking. A leading builder of luxury condominium residences, masterplanned communities, hotels and commercial developments, Pinnacle has more than 25 projects in the Vancouver area alone. And with more than 10 million sq. ft. now under development in North America, Pinnacle’s output speaks volumes.

“Our projects are large in scale, and they can take up to 10 years to develop,” explains Anson Kwok, Pinnacle’s vice-president of sales and marketing. “As a result, the residents in our master-planned communities stay loyal to us. It’s a big repeat-customer base and we, in turn, commit to staying engaged with them.”

That measure of relationship-building allows Pinnacle to build its brand organically, through word of mouth from satisfied clients. That satisfaction stems not just from the care that Pinnacle puts into suite layout and amenities. The team really does remain involved with its buildings, even after completion.

“Many of us at Pinnacle are residents of highrise buildings and we understand the lifestyle,” says Kwok. “I’ve been living in condos for 16 years and, like me, everyone on the team can relate to the nuances of what makes a building a great place to live. We understand the importance of good maintenance and management, so we remain hands on.”

It’s a corporate philosophy the company believes serves it well, as Pinnacle looks to further enhance the Toronto skyline. And plans for Pinnacle One Yonge in Toronto are creating a lot of buzz. “Pinnacle One Yonge is such an exciting and important project for us and for the city of Toronto,” says Kwok. “From the magic of the location, where the lake meets the foot of Yonge Street, to the history of that parcel of land (site of the Toronto Star building), we knew we had to develop in a way that not only delivered upon and improved the luxury residence experience, but serviced the greater area in progressive ways.”

Pinnacle One Yonge does exactly that, with plans for more than 50,000 sq. ft. of community centre space, and 2.5 acres of park space.

But it’s the bold design of SkyTower, the most recent offering at Pinnacle One Yonge, that really affirms Pinnacle’s place as an elite developer. SkyTower’s expansive 840 units will rise to an unprecedented 95 storeys, making this beacon of luxury living the tallest building in Canada.

With distinctions like these on display, need Pinnacle say more?

To be among the first to learn about SkyTower, register online.


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One Yonge

Cover Story: One Yonge

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Cover Story: One Yonge

Pinnacle International’s new development will transform this legendary address, starting with their inaugural phase this fall 2017

Toronto’s most highly anticipated development, One Yonge by Pinnacle International, will be commencing their inaugural phase of this intricately designed mixed-use community this fall 2017.

One Yonge will transform a legendary address into one of the world’s most vibrant go-to places to live, work, play, shop, and pursue your passions.

Located at the foot of Yonge Street, it is conveniently accessible to your favourite places, any day of the week. It is the perfect stress-free commute for those who want to walk, bike, drive, or TTC to work. For those efficient weekend getaways, the Via Rail, UP Express, Billy Bishop Airport and the ferry to Centre Island are only minutes away, allowing you to maximize your time to explore.

One Yonge is the beginning of a fabulous downtown lifestyle filled with sports, concerts, festivals and theatre productions. Not to mention popular destinations such as the St. Lawrence Market, the Distillery District and Toronto’s Waterfront, which are all a part of your bustling neighbourhood. There is never a dull moment.

This complete community will include extensive residential, office, retail, restaurants, and hotel components tied in with the PATH network and pedestrian connections throughout, creating an energetic and vibrant environment. Integrated into this development, and operated by the City of Toronto, will also be a 50,000-square-foot community centre equipped with a six-lane, 25-metre swimming pool, double gymnasium and numerous activity rooms.

The amenities at One Yonge are vast and there is something for all ages. Residents will experience over 100,000 square feet of combined indoor and outdoor amenity spaces. Highlights include a 10,000-square-foot dog run with dog wash stations, a walking track with a fitness circuit, barbecues with outdoor dining areas, gyms, spin studio, party room and many more programmed spaces. There are also indoor and outdoor play areas designed for kids to enjoy.

Pinnacle’s Family Friendly program continues in this development with a tremendous focus on layouts and livability. In the first phase, 40 per cent of the units are two bedrooms or larger and 15 per cent are dedicated to three-bedroom and larger suites, perfect for growing families.

Pinnacle International is one of Canada’s leading builders of luxury condominium residences, hotels and commercial developments. Based in Vancouver, Pinnacle has been involved in development, design, construction and management for over four decades. Pinnacle’s portfolio includes landmark locations and master-planned communities in Vancouver, Toronto, and San Diego. A Pinnacle property is always place-perfect, with an élan of its own.

This outstanding location, also has a wide variety of transportation options and an abundance and amenities. There is no reason not to call One Yonge home. This is your chance to live in a modern complete community where you can truly live, work, and play. This fall, the inaugural tower is set to shape this magnificent community.

Register at PinnacleInternational.ca for your chance to live in one of Canada’s most recognizable addresses.



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