Tag Archives: Mike Parker

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Outlook 2020 – Mike Parker, Vice-President, Sales & Marketing, Georgian International Build Corp.

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Outlook 2020 – Mike Parker, Vice-President, Sales & Marketing, Georgian International Build Corp.

Part of our series of Outlook 2020 Q&As with building industry executives

What is the outlook for the new home industry in 2020?

New housing starts have declined from the elevated levels of 2016 and 2017, however, we anticipate a more stabilized average in 2020. The average resale home price is expected to rise, and combined with an anticipated low risk of mortgage rates increasing, this is positive for consumers considering a new home closing one to two years out.

Mike Parker
Mike Parker, Vice-President Sales & Marketing Georgian International Build Corp.

And for your company?

Many of our homeowners are from the 905 and 416 area code regions. Our value proposition in terms of price, lifestyle and location will continue to be a favorable option for GTA buyers looking to escape urban congestion. Our new home construction pipeline is full for 2020, based on positive sales results in 2019.

What is your company doing to address the issues facing the homebuilding industry – namely, affordability and new home supply?

Homeownership should be attainable for all Canadians. We are currently providing a product mix that consists of condominium suites, semi-detached and single-detached homes with varying prices. Offering a wider range of home styles opens up more doors for consumers based on their affordability. We continue to study opportunities to provide housing that suits the needs of an even wider range of Ontarians.

What more could the industry do to address these issues?

All members of local, provincial and national home building associations should continue to raise awareness of the challenges builders face in providing housing that is attainable for all Canadians. We’re lobbying to reduce unnecessary legislation, and policies that create red tape for developers and additional development soft costs should be eliminated. All levels of government need to be supportive in creating positive changes in the industry. Developers need to be seen as partners to the townships and cities in which they build.

What should prospective new-home buyers know about your company for 2020?

If living an active lifestyle and a love of nature is important, we have three different options new-home buyers should consider. All of our developments will be releasing new ownership opportunities this year.

Windfall at Blue, located slope-side on 148 acres in Blue Mountain, is set to deliver The Shed in 2020 – a rustic yet refined community gathering space for neighbours to come together to socialize and create traditions. There’s parkland, outdoor pools, a sauna and more for our residents to enjoy.

Right next door to Windfall, Mountain House at Windfall will be opening its final phase. This community offers chalet living without the maintenance. Mountain House features an exclusive amenity area comprised of hot and warm pools with a waterfall feature, a sauna and a relaxation and fitness room, all with Blue Mountain as the backdrop.

Braestone Horseshoe Valley offers distinctive and timeless architectural style, one that combines the elements of early Oro-Medonte farmhouses, barns and sheds. Residents have access to the neighbouring Braestone Farm, which features a maple sugar shack, skating pond, pumpkin and berry patch and more. In addition, there are kilometres of trails on the 566 acres that make up Braestone, with 60 per cent of the land preserved in its natural state.

Why should prospective new-home buyers consider buying from your company in 2020?

We focus on providing a remarkable lifestyle for our residents. Our communities offer thoughtful amenities that are inspired by the natural landscape and the environment in which we build. We are building small-town Canada, and this is reflected in our streetscapes and timeless architectural style. Recognized not only locally but nationally, we are creating something unique in the Simcoe and Grey County regions.

Special Report: Outlook 2020

Outlook 2020 – Jim Andrews, Director of Sales & Marketing, Fieldgate Homes

Outlook 2020 – Shakir Rehmatullah, President, Flato Development Inc.

Outlook 2020 – Brad Carr, CEO, Mattamy Homes Canada

Outlook 2020 – Deena Pantalone, Managing Partner and Director of Marketing & Innovation, National Homes

Outlook 2020 – Art Rubino, Contracts Manager & Marketing Manager, Regal Crest Homes

 

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Georgian International

Georgian International offers remarkable communities in Barrie-Collingwood-Orillia area

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Georgian International offers remarkable communities in Barrie-Collingwood-Orillia area

Active families and retirees are heading in droves to the Barrie-Collingwood-Orillia region for its natural beauty and world-class attractions. Once here, they are delighted to discover that Georgian International, a visionary developer with strong roots in the neighbourhood offers exactly what they’re in search of; thoughtful communities that are an authentic reflection of small town Canada.

Braestone at Horseshoe Valley. Country Estate, rethought

Gas-fired lanterns. A pumpkin patch. A Christmas tree farm. A baseball diamond encircled by corn stalks à la Field of Dreams. These idyllic features complement the farmhouse-style homes that make up the Braestone estate community, one hour north of the GTA in Horseshoe Valley.

Braestone
Braestone

Developed by Georgian International, the 229 homes sit on 556 acres in the Oro-Medonte township. These ingredients, known as “remarkables,” truly capture the uniqueness of living here that appeals to prospective buyers.

Bringing a unique approach to Ontario real estate is a hallmark of the company. “What we’re doing is not what other developers are doing,” says Mike Parker, vice-president, sales and marketing for Georgian International’s Real Estate Division. “In the planning process, we came up with community features that will enhance people’s lives, that will be part of their active lifestyles.”

Bathroom at Braestone
Bathroom at Braestone

For example, a toboggan hill is a family-friendly add-on, and a sugar shack can teach residents about the age-old practice of tapping maple trees. “Braestone buyers are typically nature lovers and enjoy being outdoors,” Parker notes, “and that’s why we created remarkables like a skating pond, a berry patch.”

Parker adds that they regularly hold events for the community with the intention that the traditions will continue long after the development is built out. Summer corn roasts with live music, a pancake breakfast fundraiser, and family day horse drawn sleigh rides are just a few.

Livingroom at Braestone
Livingroom at Braestone

Besides successful sales, Braestone’s eye-catching offerings and impressive amenities are getting noticed by the industry. It was recognized as Best New Home Community of the Year in 2016 by the Canadian Home Builders’ Association, and its Discovery Centre was named 2016 Best Lowrise Homes Sales Office in Canada by the CHBA. Most recently, the “Thoroughbred” model was awarded Best Two-Storey Design up to 2,500 sq. ft. by the Ontario Homes Builders Association.

Interior flourishes make the Braestone homes visually appealing, to say the least: Floors come complete with tongue-and-groove maple or oak, and porcelain tile is found in the bathrooms, foyers and mudrooms. Master bathrooms showcase an island-style soaker tub.

Windfall at Blue Mountain

Winner of the Simcoe County Home Builders Awards’ Project Of The Year 2017. Georgian International’s popular Windfall is a 609-home community at the base of Blue Mountain that attracts buyers looking for “comfort, character, culture and community with a relaxed way of life,” says Parker.

He notes that “it’s a place where nature and neighbourhood are in perfect balance… with community trails, Georgian Bay on one side, and the Niagara Escarpment on the other the beauty of the natural landscape is simply amazing.”

Windfall
Windfall

In the heart of the community will be The Shed, a barn-inspired gathering place that will form the hub for residents to network, socialize and relax. Cold- and hot-water outdoor pools are planned to further promote relaxed living.

“The semis and detached homes differ from the look of Braestone units with more mountain-like colours and shades,” Parker remarks. But both will feature a trademark flourish for Georgian International developments: Gas-powered lanterns.

“There’s a romantic feel, an ambiance, to lanterns that is special and not done by anyone else,” Parker says.

Buyers can select from well-appointed standard features or upgrade interior design packages that coordinate interior finishes, including flooring, cabinetry, countertops, lighting and other fixtures. started moving in this spring, beginning in May.

Bridge at Windfall
Bridge at Windfall

When fully completed, the 230-unit Mountain House will consist of two-, three, and four-storey buildings. The terrace suites boast a chalet-style and complemented by a community building, a bike repair station, a sauna and relaxation room, hot and cold pools and an idyllic setting. “Like all our projects, the standard features, such as full, glass-walled showers and exterior gas lanterns, go above and beyond expectations,” says Parker.

Mountain House
Mountain House

Close to Windfall and Mountain House are the historic areas of Collingwood, Blue Mountain Resort and Wasaga Beach, as all three regions are “remarkables” onto themselves for Ontario residents. Nearby activities include boating on Georgian Bay, fishing, snowboarding, ATV trail tours, water parks, golfing, sleigh rides and guided snowshoe hikes.

Georgian International. At home in beautiful Simcoe County

Georgian International is not just carving its own path in the real estate business, which began in 1985. The diverse company’s divisions include Georgian Chevrolet Buick GMC and Air Georgian.

Georgian International has made it its mission to create communities of artfully designed architecture inspired by small town Canada, with amenities that improve peoples’ lives, giving people that sense of home ensconced among mountains, lakes, Christmas tree parks, and skating ponds.

And if that isn’t being Canadian at its most grassroots, we don’t know what is.

GEORGIAN INTERNATIONAL

For further information visit the Braestone, Windfall and Mountain House websites.


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Cover Story: Editor's Choice: Georgian International

Cover Story: Editor’s Choice: Georgian International

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Cover Story: Editor’s Choice: Georgian International

Creating remarkable communities

Gas-fired lanterns. A pumpkin patch. A Christmas tree farm. A baseball diamond encircled by corn stalks à la Field of Dreams. These idyllic features complement the farmhouse-style homes that make up the Braestone estate community, two hours north of the GTA in Horseshoe Valley.

Developed by multi-faceted company Georgian International, the 229 homes sit on 556 acres in the Township of Oro-Medonte where these ingredients, known as “remarkables,” further entice prospective buyers.

Mike Parker, vice president, sales and marketing for Georgian International’s real estate division, says they release homes in phases and, after selling out in the initial first two releases, another 22 properties will be available this fall.

Bringing a unique approach to Ontario real estate is a hallmark of the company’s mission. “What we’re doing is not what other developers are doing,” says Parker. “In the planning process, we came up with community features that will enhance people’s lives, which will be part of their active lifestyles.”

For example, a toboggan hill is a family-friendly add-on, and a sugar shack can teach residents about the age-old practice of tapping maple trees.

“Braestone buyers are typically nature lovers and enjoy being outdoors,” Parker notes, “and that’s why we created remarkables like a skating pond and a berry patch.”

Parker adds that they are holding events for the community with the intention that the traditions will continue long after the development is built out. Summer corn roasts with live music, a pancake breakfast fundraiser and horse-drawn sleigh rides are just of few of the happenings planned for Braestone.

Besides successful sales, Braestone’s eye-catching offerings and impressive amenities are getting noticed by the industry. It was recognized as Best New Home Community of the Year in 2016 by the Canadian Home Builders’ Association (CHBA), and its Discovery Centre (aka sales HQ) was named 2016 Best Lowrise Homes Sales Office in Canada by the Canadian Home Builders’ Association (CHBA).

Interior flourishes make the Braestone homes visually appealing, to say the least: floors come complete with tongue-and-groove maple or oak and porcelain tile is found in the bathrooms, foyers and mudrooms. Master bathrooms showcase an island-style soaker tub.

WINDFALL

But Braestone is not the only development Georgian International is known for in Ontario. Windfall, project of the year as recognized by the Simcoe County Home Builder’s Association, is a 609-home project at the base of Blue Mountain, which attracts buyers who want “comfort, character, culture and community with a relaxed way of life,” says Parker.

He notes the “it’s a place where nature and neighbourhood are in perfect balance, with community trails, Georgian Bay on one side and the Niagara Escarpment on the other, the beauty of the natural landscape is simply amazing.”

In the heart of the community will be The Shed, a barn-inspired gathering place that will form the hub for residents to network, socialize and relax. Cold-and-hot-water outdoor pools are planned to further promote relaxed living.

The semis and detached homes differ from the look of Braestone units with more mountain-like colours and shades, Parker remarks.

But both will feature a trademark flourish for Georgian International developments: gas-powered lanterns.

“There’s a romantic feel, an ambiance, to lanterns that is special and not done by anyone else,” Parker says.

Buyers can select from well-appointed standard features or upgrade interior design packages that co-ordinate interior finishes, including flooring, cabinetry, countertops, lighting and other fixtures.

MOUNTAIN HOUSE

Plans are also underway to release the first units of the highly-anticipated Mountain House, adjacent to Windfall. The 230-unit Mountain House will be built in two-, three-, and four-story buildings. The terrace suites will boast a chalet-style and are complemented by a community building, a bike repair station, a sauna and relaxation room, hot and cold pools and an idyllic setting.

“We will be releasing our initial units this year and, like all our projects, the standard features — such as full, glass-walled showers and exterior gas lanterns — go above and beyond expectations,” says Parker.

Huddled close to Windfall and Mountain House are the historic areas of Collingwood, Blue Mountain Resort and Wasaga Beach, as all three regions are “remarkables” onto themselves.

Nearby activities include boating on Georgian Bay, fishing, snowboarding, ATV trail tours, water parks, golfing, sleigh rides and guided snowshoe hikes.

Georgian International is not just carving its own path in the real-estate business, which began in 1985. The diverse company’s divisions include Georgian Chevrolet Buick GMC and Air Georgian, which operates as an Air Canada Express partner where it carries upwards of one million passengers annually.

With Toronto home prices continuing to rise and other communities such as Hamilton seeing similar increases, you can imagine why some Ontarians might look at living in pastoral communities such as Georgian Bay or Oro-Medonte. To be closer to nature, and farther from the concrete jungles, can harken us back to a simpler time. And for a company like Georgian International, they want to give people that sense of a home ensconced among mountains, lakes, Christmas tree parks and skating ponds.

And if that isn’t being Canadian at its most grassroots, we don’t know what is.

GEORGIAN HOMES

Braestone

Located at 3288 Line 9 North, Oro-Medonte, the Discover Centre and Model Homes are open Monday to Friday from noon to 4 p.m. and Saturday, Sunday and holidays from 11 a.m. to 4 p.m.

705.727.5656
Braestone.ca

Windfall

Located at 104 Yellow Birch Crescent, Blue Mountains, the Sales Centre and Model Homes are open Monday to Sunday from noon to 5 p.m.

705.293-0954
WindfallAtBlue.com

Mountain House at Windfall

Go online to register for information.

MountainHouseWindfall.ca



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