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Beauti-Tone: Steal Home with Toronto Blue Jays™ colours

Beauti-Tone: Steal Home with Toronto Blue Jays™ colours

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Beauti-Tone: Steal Home with Toronto Blue Jays™ colours

Steal Home with these winning paint shades, courtesy of your very own Toronto Blue Jays

Nothing says summer in Canada better than beautiful weather and Toronto Blue Jays baseball. To celebrate the season and, of course Canada’s Team™, Beauti-Tone, a division of Home Hardware Stores Limited and the Official Paint of the Toronto Blue Jays, has released a collection of baseball inspired colours that will help you hit your décor right out of the park.

With three iconic Toronto Blue Jays team colours, blue, navy blue, and red, and another seven complementary colours, including the nostalgic powder blue hue of the 1977 to 1988 Toronto Blue Jays uniform, there’s a colour combination worthy of a starting position in your home. “The Toronto Blue Jays colours are such saturated and rich shades they are a lot of fun to work with,” says Bev Bell, Creative Director, Beauti-Tone Paint and Home Products Division, Home Hardware Stores Limited. “Whether making over an entire room, or paying homage to your favourite team in a subtle way, any Blue Jays fan will love playing with these colours to create a winning look.”

Not to chirp the other teams, but we are blessed to partner with a team with great colours. To give you some inspiration, here are a couple of standout plays:

Create STRIPE ZONE! by painting different widths of horizontal stripes starting with the widest stripe at the bottom and narrowing each stripe as you move up the wall.

To create the BALL BEARING ball board, simply paint or stain a pine board cut to desired length before screwing baseballs in place through the back of the board.

Beauti-Tone’s Toronto Blue Jays colours and colour cards are available exclusively at Home Hardware, Home Building Centre and Home Hardware Building Centre locations across Canada.

Beauti-Tone Paint and Home Products Division

This Division of Home Hardware Stores Limited is headquartered in Burford, Ontario and is one of the most modern paint manufacturing facilities in North America. The Division distributes a full range of private label products, including Beauti-Tone paints and a wide range of aerosol and cleaning products such as our most popular and environmentally friendly line of Natura cleaning products. Beauti-Tone is the #1 Canadian-owned and Canadian-made retail paint brand, exclusively sold at Home Hardware, Home Building Centre and Home Hardware Building Centre stores across Canada. Beauti-Tone is part of a family of both water based and solvent based formulations that includes Designer Series, Signature Series, Natura, Weather Shield, Wood Shield and Professional paint. Beauti-Tone has made top quality paints and home products since 1980, and by providing expert advice and designer results, has earned Home Hardware a reputation as Canada’s Paint Experts. Beauti-Tone’s Designer Series paint was one of five winners from the 2015 Chatelaine Institute Approved program, where readers and a team of industry experts rated products for value and quality. More information about Beauti-Tone and Home Hardware is available at homehardware.ca.

For further information, to arrange an interview with Bev Bell, or for high-res paint chip or room images, please contact:
Judy Murdoch for Beauti-Tone
(905) 853-5744

TORONTO BLUE JAYS™ and all related marks and designs are trademarks and/or copyright of Rogers Blue Jays Baseball Partnership, used under license.


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Colour Trends for 2018

Colour Trends for 2018

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Colour Trends for 2018

by Samantha Sannella

Colour is light, travelling to us in waves. When light strikes any object, the object will absorb only the wavelengths that exactly match its own atomic structure and reflect the rest — which is what we see. As such, colour is inescapable.

Science has always recognized the link between colour and human behaviour and there are numerous studies that detail the subject, but many are inconclusive. It is important to understand that there is a great difference between colour psychology and colour symbolism. As well, cultural differences can effect how people determine their reactions to colour.

There are positive and negative associations with all colours. The slightest changes in tone and hue can greatly determine how colour is perceived. For example, gray can be neutral and calming, but also depressing. White can represent purity and cleanliness, but also sterility and coldness. Red can be seen as aggressive, but warm.

For 2018, colour trends from premier paint companies are inspired by nature, modernism and metallic sheens.

Beauti-Tone "Green Peace"
Beauti-Tone “Green Peace”

Beauti-Tone has chosen Green Peace as their colour of the year. A colour strongly rooted in nature, Green Peace is an interesting blend of an earthy camouflage green and a soft botanical green.

“As humans, we crave nature. It is there that we slow down, feel connection — become stronger,” said Bev Bell, creative director, Beauti-Tone Paint and Home Products Division, Home Hardware Stores Limited. “Since we can’t always get outside, the solution is to bring aspects of nature into our home to improve our well-being, productivity and creativity.”

PPG Voice of Colour "Black Flame"
PPG Voice of Colour “Black Flame”

PPG unveiled Black Flame as their 2018 choice.

“It acts like a black curtain, allowing your other decor elements to take centre stage,” said Dee Schlotter, PPG senior colour marketing manager. “It’s a fantastic blend of black and indigo, two classic hues. Black creates the silence we crave in an information-heavy world, while the indigo offers possibility and a deep hopefulness. The blend of two colours makes it incredibly versatile — use it on a statement wall, with a matte finish on a ceiling, with high gloss on a naturally-lit staircase, on cabinets, interior and exterior doors and in many more places. The versatile hue can also provide strength and a modern luxe vibe to spaces with a lot of whites, blush pinks and soft pastels.”


According to the colour experts at Pantone, intense colours are back and there are eight palettes that will inspire 2018.

  • VERDURE: Vegetal colours like celery are combined with berry-infused purples and eggshell blue, symbolic of health, in this palette.
  • PLAYFUL: Think Minions. Bright yellow, lime popsicle and all other things fun come together for this colour scheme. “People need to stop and smile,” said Pantone Colour Institute executive director Leatrice Eiseman.
  • DISCRETION: Playful’s alter ego. Subtle hues such as elderberry and hawthorne rose offer a new sense of strength. “Pink has developed more power than ever before,” Eiseman said.
  • FAR-FETCHED: With warm, earthy hues such as corn silk yellow blending with rosy tones, this palette embraces many different cultures.
  • INTRICACY: A palette of neutral metallics (the new neutrals) with accents of dramatic holly berry red and yellow sulfur.
  • INTENSITY: This is an eclectic mix of colours that evokes a sense of strength, power and sophistication, all balanced with black and gold.
  • TECH-NIQUE: Bright turquoise, pink and purple colours anchored with brilliant white and frosted almond are a nod to technology.


Benjamin Moore "Caliente"
Benjamin Moore “Caliente”

Benjamin Moore declared its Colour of the Year 2018 as Caliente, a vibrant, charismatic shade of red.

“Strong, radiant and full of energy, Caliente is total confidence. It is pleasing, passionate and makes people feel special, like ‘red carpet treatment,’ said Ellen O’Neill, Benjamin Moore director of strategic design intelligence. “Whether used as one note or on four walls, the spirited personality of red turns heads, signalling surprise and adventure. The eye can’t help but follow its bold strokes.”

Sherwin Williams "Oceanside"
Sherwin Williams “Oceanside”

Sherwin Williams has focused on a relaxing shade of teal for their colour of the year. Oceanside is inspired by travel and the blue-green hue will add an air of mystery and elegance to any space.

“People today have a growing sense of adventure, and it is making its way into even the coziest corners of our homes. We are craving things that remind us of bright folklore, like mermaids and expeditions across continents,” said Sue Wadden, director of colour marketing. “Oceanside is the colour of wanderlust right in our own homes.”

For the past few years, whites and neutrals have ruled the world of paint colour. Behr isn’t one to follow the lead, which is why they named In the Moment as its first-ever Colour of the Year. In it, spruce blue, soft gray and lush green coalesce to evoke a sense of sanctuary and relaxation.

In The Moment speaks to our society’s desire to disconnect and be present,” said Erika Woelfel, vice president of colour and creative services at Behr. “It crosses multiple design styles — global, coastal, modern — and pairs well with other subdued colours to create harmony for interiors or exteriors.”

SAMANTHA SANNELLA, BFA ID, M ARCH, is a designer, educator and principal at Urban Retreat Homes.

She is an expert in the field of design and construction and is a columnist for RENO & DECOR and editor of the Ontario Design Trade Sourcebook.



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The colours of Canada

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The colours of Canada

Beauti-Tone is celebrating Canada’s 150 th anniversary of Confederation in colourful style with the launch of the National Parks of Canada Colour Collection.

“As part of Home Hardware, one of Canada’s most admired companies, we wanted to celebrate Canada’s 15 th in a way that would be both meaningful and colourful,” said Bev Bell, creative director, Beauti-Tone Paint and Home Products Division. “Since nature is the very best colourist, we quickly realized the vibrant colours our beautiful and varied Canadian landscape has gifted us would create a perfectly colourful anniversary homage.”

Beauti-Tone was honoured to become proud partners with Parks Canada. Armed with colour-matching tools and a Canada 150 Discovery Pass, the Beauti-Tone team scoured Canada’s national parks capturing the beautiful colours they saw in order to create a collection of colours inspired by the beauty of our land, and perfect for our homes. The result: Forty-seven nature-inspired hues, one for each of Canada’s 46 national parks and one national urban park.

“The Beauti-Tone team was truly awed by the beauty we experienced; mountains to plains, lakes to glaciers, and coast to coast to coast,” said Bell. “We are hoping this colour collection will not only help fellow Canadians find colour inspiration for their homes, but will also encourage them to enjoy first-hand the natural beauty and true colours Canadian National Parks have to offer.”

The Beauti-Tone National Parks of Canada Colour Collection colour card is divided into six geographically inspired palettes: Beyond the Prairies, Coastal Character, Fireside Warmth, True North, Range of Hues and The Night Sky. Each palette includes colour inspiration and room images, and many include additional interactive content, including sights and sounds from our beautiful national parks, attainable through the layar app.

Each of the forty-seven colours in the National Parks of Canada Colour Collection is inspired by one of Canada’s National Parks. For example, Patriot Love, was inspired by the beautiful changing colours of the maple leaf in Rouge National Urban Park and creates a dynamic focus wall in this chic multi-level condo.

Visit your local Home Hardware store to pick up a colour card. Beauti-Tone’s National Parks of Canada Colour Collection is available exclusively at Home Hardware, Home Building Centre and Home Hardware Building Centre locations across Canada.





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Product Showcase: Paint & Wallcoverings

Product Showcase: Paint & Wallcoverings

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Product Showcase: Paint & Wallcoverings

by Rise Levy


Made in Spain, Ambiance Roller Blinds & Sliding Panels from Shades of Home offer a selection of unique banded fabrics, translucent materials with slim aluminum horizontal bars separating the panels. These Roller Shades and Panel Tracks are available in unique materials and finishes to give you the ability to create one-of-a-kind window treatments, manual and motorized. Shades of Home offers many unique window covering treatments. Visit one of their design showrooms in Oakville or Toronto to see for yourself and speak to one of their experienced window treatment experts.



Paint that powerful rectangle, your front door, into a stunning design statement with Beauti-Tone. Formulated for the Canadian climate, providing maximum protection for years on your exterior. Exclusively at Home Hardware and building centres throughout Canada.



The Rigid Sun Tunnel from VELUX Canada is the easiest skylight to install. Ideal for projects where the distance between the roof and ceiling is too long for traditional skylights, it installs in as little as three hours with the patent Flexi-Loc system. To ensure the tunnel withstands the extremities, an Energy Kit is added to increase energy efficiency and for Energy Star compliance.



Benjamin Moore has launched CENTURY in Canada—a new dimension in paint that builds upon the brand’s legacy of craftsmanship, precision and beauty. Formulated to exceed the creative desires of the most exacting designers and environments, this innovative paint comes in a curated collection of 75 brand new colours that are brought to life with the first Soft Touch Matte finish. Shown here, Bittersweet Vine.



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Colour Trends for 2017

Colour Trends for 2017

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Colour Trends for 2017

by Samantha Sannella

Each year, new trends in colours emerge. Highly influenced by fashion, interior design finishes, such as paint and fabrics, reflect trends that aren’t as fleeting as fashion but offer sophisticated ways to make their impact lasting. Colour forecasters analyze consumer trends, social movements and global influences to predict colour trends years ahead of time. Colour psychology and colour symbolism are also factored into forecasts.

According to the Institute for Colour Research, people make a subconscious judgment about a person, environment, or product within 90 seconds of initial viewing and that between 62% and 90% of that assessment is based on color alone. Knowing and understanding colour trends is an important part of successful interior design.

After several years of softer lighter colours, rich saturated tones lead the trend, adding vibrancy to interiors. Shades from the purple and violet end of the spectrum are particularly directional this year. Many of the leading paint companies have chosen their colours of the year from this colour family, ranging from Beauti-tone’s soft, mauve-grey, You Look Mauve-lous to Benjamin Moore’s bolder, deep black-purple, Shadow.

Pantone’s 2017 View Home and Interiors palettes offer seven themes. Each theme contains several colour predictions. Leatrice Eiseman, executive director of the Pantone Color Institute, told the press that the choices invoked “a renewed sense of imagination in which color was appearing in a context that was different than the traditional,” that the hues “surround us in nature,” and that they “evoke a spectrum of emotion and feeling.”

Benjamin Moore, chose 23 colours for their 2017 colour palette, but its top pick for colour of the year is Shadow, a rich, royal amethyst. “Allusive and enigmatic, Shadow is a master of ambiance. It is a colour that calls to mind a ‘past’, yet it can also make a contemporary, colour-confident statement,” said Ellen O’Neill, Creative Director. “Shadow is sophisticated, provocative and poetic, it can bring energy to a space or harmony and a moment of respite.”


Taking the top spot as the PPG Paints brand colour of the year is a soft, muted purple with grey-blue undertones called Violet Verbena. Pairing well with timeless grey, brown, green and deep blue, it is a versatile colour that blurs the boundaries of young and old or male and female, and it works well in any room, according to Valerie Jager, Associate Marketing Manager for the PPG Paints brand. “The 2017 colour palette is made up of classic shades with a contemporary spin,” Jager said, explaining that next year’s earth tones are more vibrant and steeped in pigment than the natural hues of the past. “Rooted in tradition, the colours are warm and toasty, emitting an air of stability and balance.”


Beauti-Tone, a division of Home Hardware, is celebrating the launch of its colour of the year, You Look Mauve-lous, one of 35 colours in the Simon Chang Model Home Trend Colour Collection. “These 35 colours are the hues that bring balance and harmony into our homes.” “I love that our colour-of-the-year, You Look Mauve-lous is both simple and complex at the same time,” says Simon Chang. “It is one of those shades you look at and think, what is that colour? While its roots lay in the mauve family, the colour is greyed down making it a timeless, highly usable backdrop for any room.

Anchoring the trend for dusty violet is the inspiration of nature for colour choices. A return to beiges, rich browns, botanical greens and clay greys round out the trends. Several colour forecasters have also cited honey yellow as a growing trend. Blues hint toward the green with pale and saturated teal rising in popularity.


Sherwin-Williams have chosen Poised Taupe as their colour of the year. This timeless neutral is modern, classic and a beautiful balance of warm and cool. According to Sherwin Williams, the 2016 industry shows revealed a surprising transition from grey to taupe. Both contract and consumer colours and products have been focused on grey as the key neutral — although grey is still important, we have seen a significant shift in materials and finish color to warmer expressions of neutral.

“Matteness” is another important part of the colour forecast as this enhances the softness of the saturated colours. Blues and purples are warm and colour temperatures offer hints of red, orange and yellow. Metallics, especially bronze, copper and brass will continue to be an important part of interior design and mixed metals is on the rise. Matte paint colours offer a distinct contrast to the metal trend and help with a holistic colour palette. Digital technology has a fringe influence on colour and popular in niche markets: colours that appear shifted or changed when you observe them from different angles.


PPG: Violet Verbena (PPG1169-5)

Benjamin Moore: Shadow (2117-30)

Beauti-Tone: You Look Mauve-lous

Sherwin Williams: Poised Taupe (SW 6039)

Dulux: Starry Sky (70BB21/147-A1518)

CIL: Antique Violet (50BB 46/091 | V37)

Sico: Mozart (6172-52)

SAMANTHA SANNELLA, BFA ID, M ARCH, is a designer, educator and principal at Urban Retreat Homes and an internationally renowned expert in the field of design and architecture. She is a columnist for RENO&DECOR magazine and editor of the Ontario Design Trade Sourcebook.



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Colour Trends - 2016

Colour Trends – 2016

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Colour Trends – 2016

Every year, we bring you the picks for the top shades for 2016 from some of the top paint manufacturers.

Benjamin Moore

While colour selections typically vary widely from company to company, one exciting almost colourless colour is Simply White (OC-117) from Benjamin Moore as their Colour of the Year.

White has been making countless appearances in fashion, architecture and home décor. White is transcendent, powerful, polarizing – white is more than a design trend. It’s a design essential. In 2016, white will not play the silent hero.

Accompanied by a curated palette of 22 additional colours, Simply White is part of the Colour Trends 2016 collection and Benjamin Moore’s Colour of the Year.

Simply White is a perfectly neutral white, whose resilient hue stays true in a variety of lighting, complements a multitude of colours and draws attention to architectural details.

White energizes other colours giving them crisp borders and providing focus.


Another company sporting white on the centre stage of their collection is Sherwin-Williams with Alabaster (SW 7008) as their 2016 Colour of the Year. The colour white, hotly debated as to whether it is a colour at all, has a deeply rooted history filled with symbolic meanings, messages and associations that are speaking to us in a profound way at this place and time.

“Alabaster represents a straightforward and necessary shift to mindfulness, wellbeing and an atmosphere that is pure and simple. It provides an oasis of calm, simplicity, spirituality and less is more visual relief. Alabaster is neither stark nor is it overly warm, but more exactly an understated and alluring white.” said Jackie Jordan, director of colour marketing, Sherwin-Williams.

Pair it with other neutrals like soft grays, dusty blush hues, light to medium woods tones, honed Carrara marble and other natural materials. This colour sometimes requires an earthy bronze or off black to create Yin Yang harmony and balance. It has no clear-cut design aesthetic making it a versatile foundation for many design sensibilities.

Their colour experts researched global trends to determine the 34 colours that make up the forecast. Grouped into four palettes: Pura Vida, Mas Amor Por Favor, Nouveau Narrative and Trajector, these colours highlight a positive outlook and represent a passionate pursuit toward mindfulness, happiness and well-being. “This year, we forecasted colours that provide a range of inspiration for homeowners to create spaces that surround them with the things that ignite their passions and make them feel happy and healthy.” said Jackie Jordan.


Warm, hypnotic, and calm characterizes Beauti-Tone’s Colour of the Year, FLICKERING FLAME. The surging popularity of gold, copper and rusted metals in design influences our love affair for the rusted down-to-earth colours. Flickering Flame is hot for 2016. It is the essential colour across all design styles from traditional to contemporary. It’s on fire!

Becoming more grounded has, in fact, emerged as the driving force behind the three palettes that make up Beauti-Tone’s Trend Colour Collection for 2016.

PPG – Voice of Colour

There’s safety in colours. That’s the message of PPG THE VOICE OF COLOUR program by the PPG PAINTS brand in unveiling its top paint picks for 2016 – a collection of 22 rich, nurturing hues intended to help create a refuge in the home.

“From sturdy darks such as metal grey and burgundy, to earthen mid-tones such as olive brown and indigo blue, to matted taupes and soft grey-whites, the colours for 2016 emit a sense of serenity and security, whether painted on one wall or all four”, said Valerie Jager, channel marketing manager for PPG Architectural Coatings.

Likening the 2016 paint palette to “a big, warm hug after a long day,” Jager explained that “these colours are like a silent guard, emanating strength and protection in the midst of uncertain times.”

Their Colour of the Year is a soft, muted green called Paradise Found (PPG1135-5). With an earthy edge, it hints at nature while emitting a sturdy, shielding feel, echoing the popular urban militia-inspired look that is showing up on fashion runways, Jager said. Pairing well with muffled plum and armour grey, the new green works particularly well in a family room, living area or bedroom.


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Paint Forecast - 2015

2015 Paint Forecast

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2015 Paint Forecast

by Catherine Daley

Neutral is OUT and Colour is IN

When it comes to paint colours for 2015, it’s all about self expression. Paint companies have introduced some bold and sassy colours for the coming year, reflecting a heightened confidence level amongst Canadians.

Photos courtesy of Benjamin Moore®, PPG Pittsburgh Paints®, DULUX®, Sico® and Beauti-Tone.


SICO® Paint highlights a blue theme with shades ranging from aqua to deep slate, along with fruity reds and jewel tones.



BENJAMIN MOORE® has taken their cue from the environment, and introduces Guilford Green as their signature colour. It’s a silvery green hue like the underside of leaves blowing in the wind, which complements both modern and traditional styles. Their 2015 colour palette includes green, blue, blush and berry shades.

“We chose Guilford Green as our 2015 Colour of the Year, because it can be the hero or the highlight in any room, enhancing the architectural identity of a space,” says Ellen O’Neill, creative director at Benjamin Moore. “Guilford Green is the perfect thread to connect nature, spaces and interiors with colour schemes that signify fresh energy and growth.”

A sense of optimism prevails in Benjamin Moore’s balanced palettes, which also include Seahorse, Cinnamon Slate and Radicchio. Using warm, cool, dark and light layers of the same hue injects a fresh, cohesive approach when designing a home. Additional layers of texture are created by using various sheens of paint.



BEAUTI-TONE’S trending colour is a blue-jeans-inspired shade called Fishing for Compliments. “Next year, beautiful blues will surround us, in fashion and at home, “says Bev Bell, creative director, Beauti-Tone Paint and Home Products Division, Home Hardware Stores Limited.



DULUX® unveils a colour palette reminiscent of exotic global destinations with rich, diverse colours. They announced Tropic Night as their 2015 colour of the year, a vibrant blue that evokes images of a sparkling Caribbean Sea.



PPG PITTSBURGH PAINTS® brings it all home with an in-store colour workstation. Available at dealers of PPG Pittsburgh Paints across Canada, integrated digital touch screens allow consumers to virtually choose a paint chip and paint the walls of a room setting of their choice. By scanning the chip into the computer, they can view different colour schemes to best suit their decor. “The new PPG Colour Work Station is designed to provide added ease and inspiration in the colour selection process,” says Dee Schlotter, North American colour marketing manager, PPG Architectural Coatings.

Consider the following tips from PPG Pittsburgh Paints when dealing with challenging spaces.

  • Small rooms can appear larger by using a unified colour. Paint the trim in the same shade as the walls. This technique fades defining lines, while making the room feel more spacious.
  • To avoid the tunnel effect of a long hallway, paint the two parallel walls different colours. Select a mid-tone for the one wall and then choose a hue two shades lighter on the same colour strip. This will make the hall appear wider. To add interest, choose a standout colour for the end wall.
  • To help distract from clutter and showcase collectibles, consider using a bold tone on the back of shelves or glass-faced cabinets.
  • And contrary to popular belief, most designers agree that ceilings don’t have to be painted white. In fact, a white ceiling can be a distraction. Again, opt for a creamier shade to complement the wall colour, or use a dark, matte finish to highlight a beautiful light fixture and add drama to a room.
PPG Pittsburgh Paints’ THE VOICE OF COLOR® program introduces a collection of four new colour palettes, which includes Blue Paisley – one of the featured colours of the year.


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