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Perspectives: Townhomes: Not What They Used To Be

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Perspectives: Townhomes: Not What They Used To Be

There are entry-level units as well as large luxurious townhomes

While looking for inspiration for this month’s article, I found myself first glancing back at the articles that have been written over the years in this publication. I find it interesting how trends evolve and then some return, while others just disappear. I also like to look at how many predictions have come true over time; we have managed a pretty good track record of getting it right so far.

We have seen many design changes over the years and our industry has worked very hard to adapt to the demands of the marketplace, while always trying to deal with the affordable housing question and making sure that the goal of homeownership stays alive and well.

Nowhere is it more evident than in the move of first-time buyers to now start off in condominiums, affording them entry into the housing market. Traditionally, for as long as I can remember, the first purchase was a townhome. Styles did not vary to a huge degree and the biggest difference was usually in square footage. We worked within a parameter that dictated our design philosophy and, after all, it was just a starter home. Fast forward to today and we can see that the townhome is a product with many variations and price points to suit every purchaser’s needs.

Through careful planning and innovation, we have brought to the market stacked, also know as urban towns, back-to-back towns, front-load (garage in the front) and rear-lane townhomes (garage in the back), just to mention a few. Builders offer homes with single- and double-car garages, some homes have underground parking, some with backyards and some without, some with roof decks and balconies to allow for personal entertainment and amenity space. There are entry-level products with just one bedroom right up to larger super-luxury townhomes.

Features and finishes of all levels are also available in the marketplace — if it’s an elevator you need or desire, that can be accommodated. I guess what I am trying to say is that there is something for everyone and in all price levels.

As consultants to the developers and builders throughout the GTA, we are listening to the demands of the buying public and working with amazingly talented architects to develop new plans and products to meet every families needs.

This fall promises to be a busy one with many new sites opening, showcasing some of the newest innovations in townhome design and use of space. We look forward to introducing you to many of these new homes in some of the best locations. Stay tuned for more information coming soon.

Elliott Taube is the president of International Home Marketing Group (IHMG), a fully integrated sales manage and marketing company. IHMG.ca

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